What Your Upline Can't Tell You
Everyone wants to know how the top Executives in ONE Group made it there. They jump on the Executive Highlight calls hoping to hear the "secrets" of success. They want to find out EXACTLY what this person did to achieve the top levels of the company and compensation plan.
But more times than not, they hang up the phone with the stark realization that nothing specific was said to them. There was no 1,2,3... on how to duplicate this success. There was all this "generic" data, but nothing that really left them understanding exactly what they should do the following day to achieve Executive themselves.
As recently as last week, even I was under the impression that the top Executives were "holding back" on the meat and potatoes because they had some grand secret that they didn't want to share... at least not outside of their own team. That they had figured it out the 1,2,3... easy to follow instruction manual to success with ONE Group.
Then I sat down and thought about it. I mean really thought about it. And guess what I finally realized? There is NO system! There is no system with ONE Group... or with Avon, or Shaklee, or Arbonne, or with any network marketing company.
There is not one, nor can there ever be one.
And here is why:
First, take a look at this little conversation between a Top Producer and a Newbie...
"So, how did you get to Senior Executive?"
"Well, I made 100 cold calls a day."
"Wow... okay. So where did you get the phone numbers?"
"I bought them at I-love-rejection.com "
"Great! And did you buy cold leads or semi-cold leads?"
"I bought cold leads because they were cheaper."
"Super! Okay, so did you follow a script?"
"Yes, I made one that I can email you."
"Awesome! Did you leave messages or..."
"No, I never left voicemail. I only pitched to those who answered."
"That's important to know. What times of day did you call?"
..... this could go on and on, but I will stop it here.
This representative will get off the phone and think they can duplicate this system to reach Senior Executive. They will go out and buy 100 ice cold leads and pull out the script their mentor sent them. Then they will dial a number and get a recording. They will dial another number and it will be disconnected. They will dial another number and the person on the other end will have NO CLUE what they are talking about, be completely offended for the interruption, and hang up on them (not before cussing them out).
This will go on for about 20-50 calls before the rep is just sick to their stomachs. They cannot do it this way. It is just too hard and too discouraging. This is not what they signed up for!
A large percentage of reps will quit at this point, and not quit making the calls, but the whole business. Another percentage will just get on another Executive call and see what THEY did to grow their business only to learn that:
One Executive may have used newspapers, another may have used Google Ad-Words, another may have used lectures or seminars, another may have done expos, another MiSpa parties...
The truth is, that what works for them, may not work for me. What works for me, may not work for you. What works for you, may not work for your personally sponsored members.
We must hone in on the truth about duplication from the get-go or else we are going to create an entire company of people that think there is some magical 1, 2, 3... to success - which there isn't.
I just finished reading a book that I purchased. It was GUARANTEED to help me create a "duplicatable system". Naturally it was intriguing in the first few chapters. I sat on the edge of my seat with anticipation for this great and magical secret to be revealed.
Wouldn't you know, by the fifth chapter, I am reading an advertisement for the REAL SECRET. This dang book was SELLING ME A SYSTEM. They wanted me to spend MORE money to buy this magical cure for MLM blues. Of course! They all do that. They lure you into their net and then SNAG! Dang... I had been snagged. :-(
"I made me $10,000 in my first month after I completed just one chapter in this course!"
OR
"I sponsored 15 people into my business in only one week after reading this book!"
PULLLEASEEE, spare me the carp! These authors or GURU's of Network Marketing, as the call themselves, are out there shoveling it so high they can't see their own noses. They tell you how they made MILLIONS IN JUST TWO YEARS. In fact, this particular "guru" claims to have made $352,000 in one month while doing network marketing this way - his way.
So... why quit that? I mean, if you are making millions from your network marketing business - why branch off into selling secrets and systems? Sure, multiple streams of income and all that... but if I were making over $350,000 a month, I think I might just kick back and play the stock market while basking on some beach with soft, white sand.
Let me tell YOU a SECRET about these "gurus"... they claim to have made MILLIONS in network marketing - but most likely by selling people on false promises of riches, fortune and fame.
Think about it... if they are deceitful enough to charge you for a book that is supposed to contain secrets to success, and the only secret found within the pages is an advertisement to spend hundreds IF NOT THOUSANDS more to get the REAL SECRET or the SECRET AND BONUS WEBSITE that is "guaranteed to make you rich beyond your wildest dreams," aren't these the types of network marketers we loathe and work each day to NOT be like??
This can only lead me to common sense and logic. I am one of the most flighty people you may ever meet in your lives, but even I must ground myself from time to time and come down to reality where 1+1 equals 2.
When I add logic to the equation of creating a simple "1,2,3... Step-by-Step Guide to Success," I see that it is not possible for one to exist in our universe.
And here is my simple logic behind this:
1. If there were such a system, everyone would be using it
2. If everyone were using it, everyone would be successful
So, where does this leave us as representatives trying to mentor others to do what we do when we can't possibly expect someone to do EXACTLY what we do?
There are some specific things that ARE duplicatable...
Or the word I prefer: CONTAGEOUS
- Smiles
- Happiness
- Laughter
- Positive Attitudes
- Enthusiasm
- Faith
- Love
- Dedication
- Determination
- Motivation
- Tenacity
- Integrity
- Honesty
- Peace
- Compassion
- Empathy
- Self-Confidence
These are things WE ALL HAVE WITHIN US!
No one can script these things to follow because you see, they are not tangible. They can be written, they can be read, they can even be said and heard - but they cannot be achieved without something inside of ourselves.
There is no manual on how to get day to day in life... but we do.
How do we do that?
Think about it.
Monday, March 10, 2008
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